If You’re Reading This, We Haven’t Yet Been Redeemed

I Think Video Can Make a Huge Impact

By David Jasse

If you’re reading this, it means we’re still waiting.

The Beis Hamikdash hasn’t been rebuilt.

World peace isn’t here.

Mashiach hasn’t come.

And yet, we’re told: Nachamu, nachamu ami.

Where does the comfort come from?

Maybe it’s not that the pain has passed—but that the mission isn’t over. There’s still something we can do. There’s still a role each of us can play.

For me, that role has become video—a way to help share Torah with Jews who may never walk into a beis midrash, but scroll through a screen every day.

We Know Torah. Most Jews Don’t.

Only about 10–15% of Jews today live an observant life. The rest? Many have never truly encountered Torah.

I’ve seen it firsthand.

Once, after saying Asher Yatzar, a bright, respectful Jewish friend smiled and asked, “You say that every time you come out of the bathroom?”

He wasn’t mocking. He had simply never heard of it.

I’ve walked into homes and seen tiny mezuzah cases—beautiful, but far too small to hold a kosher klaf. Not out of disrespect, but because no one ever told them.

And there’s more.

Cremation and assisted suicide are becoming normalized, even in Jewish families. These aren’t theoretical debates anymore—they’re decisions being made in real time, often without Torah guidance.

That’s why I founded the Torah Wisdom Foundation, a 501(c)(3) nonprofit dedicated to producing short, emotionally resonant Torah videos—delivered the way people consume content today: digitally.

We’re currently producing videos on end-of-life issues, to provide Torah clarity before a crisis. We’re working with brilliant rabbanim from across the spectrum to ensure each message is sensitive and impactful.

Why Me? Why Now?

I wasn’t always frum, and I wasn’t always in media.

I began in engineering school, but Hashem rerouted me into television—CNN, CBS, FOX, MTV, and Discovery.

Then, one day, I was set up for a Shabbos meal with Rabbi Yosef Chaim Golding. When he heard about my background, he immediately put me to work for Agudath Israel—filming Rabbi Moshe Sherer, zt’l, and the Siyum HaShas, neither of which I’d even heard of.

Rabbi Golding’s next assignments brought me to Rav Pam, zt’l, the Novominsker Rebbe, zt’l, and others.

I didn’t yet grasp the significance—but the seed was planted. I began to understand that video could be used in the service of Torah.

A Format That Reaches Far

Not everyone is ready for a shiur. But a short, thoughtful video can spark something.

Over the years, we’ve featured Rabbi Avraham Twerski, zt’l, Rebbetzin Esther Jungreis, a’h, Rabbi Paysach Krohn, Rabbi Mordechai Becher, and others who shared timeless Torah in a way that’s accessible and emotionally real.

These videos aren’t about kiruv. They’re about reconnecting our people with what they already yearn for—meaning, identity, truth.

This week, the Torah Wisdom Foundation is running a CauseMatch campaign to fund the next series of videos, along with digital distribution—accessible, relevant, and ready to watch and share.

To learn more or take part in the effort, visit causematch.com/torahwisdom.

The Nechamah We Receive Isn’t Because the Work Is Done

It’s because the door is still open.

Hashem doesn’t expect us to fix the world alone. But He does expect us to show up—to take what we’ve been given and use it to help Klal Yisrael.

That’s a comfort worth holding on to.