Celebrate Freedom, Family, And Flavor
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Celebrate Freedom, Family, And Flavor

Manischewitz® Debuts Inspired New Kosher for Passover Innovations for 2026 And Dubai Matzo Crack Recipe

Manischewitz, the iconic brand that has helped define Jewish holiday traditions for more than 130 years, is unveiling a vibrant lineup of new and refreshed Kosher for Passover offerings designed to bring warmth, ease, and delicious inspiration to the Seder table.

For 2026, Manischewitz is honoring sacred traditions while helping modern families celebrate with creativity and convenience. The brand’s newest Kosher for Passover innovations are crafted to deliver authentic flavor, gluten-free options, and year-round versatility, bringing timeless comfort into today’s kitchens.

The Manischewitz® Homemade Soup Line. Comfort, convenience, and classic flavor come together in the new Manischewitz Homemade Soup Line, capturing the unmistakable warmth of “Bubby’s kitchen” in a ready-to-serve format. Inspired by cherished family recipes and rooted in Manischewitz’s trusted legacy of soup mixes and broths, these soups are packaged in elegant 24-ounce glass jars. Kosher for Passover varieties: Clear Chicken Broth and Chicken Matzo Ball Soup.

New Manischewitz® Water Crackers. A crisp, versatile mini matzo, these new Water Crackers are perfect for layering with spreads, pairing with soups, or elevating Passover appetizers and cheese boards.

Back by Popular Demand: Passover Favorites: Frozen Matzo Balls, Kosher for Passover All-Beef Hot Dogs, and Frozen Gluten-Free Knishes. These modern essentials complement beloved staples including Chicken Broth, Gefilte Fish, Kosher for Passover Matzos, Assorted Macaroons, and Matzo Meal.

New Trio of Kosher for Passover Cookie Mixes. Sweeten the celebration with three new easy-to-bake Cookie Mixes: Chocolate Chip, Double Chocolate Chip, and Snickerdoodle. Perfect for baking with children, sharing with guests, and creating new holiday memories, these mixes blend nostalgic flavor with modern convenience.

“Food plays a central role in the Passover celebration, and this year we’re thrilled to bring exciting new Manischewitz products to the table,” said Talia Sabag, marketing manager at Manischewitz. “Our Kosher for Passover portfolio blends tradition with innovation, making it easier than ever for families to celebrate with dishes that feel both nostalgic and new.”

Manischewitz Pistachio Chocolate Matzah Crack

By Sara Goldstein

A creative twist on traditional matzah, this recipe layers crisp matzah with rich caramel, a creamy pistachio spread, and smooth melted chocolate, finished with chopped pistachios and flaky salt. Made with pantry staples and Heaven & Earth coconut oil, it offers an easy yet elevated dessert perfect for sharing throughout Passover.

Mani Matza Dubai Chocolate

Credit Sara Goldstein

Ingredients:

1 box Manischewitz matzahs

2 sticks of margarine

1 cup brown sugar

2 cups shelled pistachios

1/3 cup powdered sugar

1/2 teaspoon salt

1/4 cup melted Heaven and Earth coconut oil (+ 2 tablespoons more as needed)

1 and 1/2 bars Geneve baking chocolate, melted

Chopped shelled pistachios, for garnish

Flaky salt, for garnish

Directions:

1. Start by lining a baking sheet with parchment paper.

2. Place the matzah onto the parchment, cutting to size as needed.

3. In a skillet, melt the margarine and add in the brown sugar. Cook over medium heat until margarine and sugar have caramelized and the mixture is dark brown.

4. Pour the caramel over the matzah and refrigerate until set. (Approximately 20 minutes)

5. While the caramel is setting, make the pistachio spread. Add the shelled pistachios to a food processor. Process on high, scraping down the sides occasionally, for two minutes.

6. Add in the powdered sugar and salt. Blend again until combined.

7. Slowly add in the melted coconut oil, starting with 1/4 cup. Use up to 2 tablespoons more, as needed, until you’ve reached a spreadable consistency.

8. Remove the matzah from the fridge and spread the pistachio mixture over it.

9. Pour the melted chocolate on top and garnish with chopped pistachios and flaky salt, immediately. Place it in the fridge to set.10. Once the crack has set, break it into pieces. Store in an airtight container in the fridge or freezer